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Display Advertising Company

We create ads that engage your target audiences and prospects. We couple top of funnel reach with bottom of funnel strategy through retargeting, contextual targeting, and site targeting.

Display advertising services are a form of paid media that allows marketers to create brand, product, or service ads using text, image, and video. These ads are then shown to targeted audiences across networks of topically relevant publisher websites or apps in various banner sizes. Have you ever seen an ad for a website or product you just viewed? Those are display ads. Display advertising can be a great way to keep your brand, product, or service top of mind for prospective customers through every portion of your sales funnel. 

Display ads can be targeted in a variety of ways:

  • Contextual: The types of content users consume.
  • Placement: The types of websites users browse.
  • Remarketing: Target users who have visited your website before to attract them back.
  • Interest: Target based on online behaviors and sites users browse.
  • Topic: Target based on the topic of websites for more relevancy.
  • Location / Language: Show ads based on where users are in the world and also what language they speak.
  • Demographic: Target users based on their age, gender, income, and more!

Digital leverages the above criteria to create image, text, video, or audio ads to target a variety of audiences through different display platforms and channels. 

Digital is a team of certified, seasoned experts. We staff an entire office of Google Analytics Certified experts,  Oracles, designers, and UX experts to help you attract, inform, and convert your prospects through targeted display ads and fully optimized landing pages. We view display as part of the overall digital journey, educating and reporting on how it fits into the conversion funnel.

PARTNERSHIP

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Our Display Advertising Services

Our display advertising experts leverage numerous platforms to build awareness for your brand, to keep your products top of mind for searchers, and to drive more traffic and conversions to your website and landing pages. Some of the display advertising platforms we leverage include:

  • Google Display Network: The most easily accessible display ads that can be managed through the Google Ads platform and integrated with Search campaigns. 
  • Google Display Remarketing: Image or text ads that follow users based on defined criteria. This can also be run through the Google Ads platform. 
  • Programmatic Providers: Programmatic ads are ads that are served algorithmically on sites using audience and targeting data layered on top of the serving platform. While some of this type of advertising can be done on the Google Display Network, more advanced targeting and placement options require the use of a larger programmatic provider. 

Our Display Advertising Process

Our display advertising experts help businesses of all sizes create and execute highly successful campaigns geared toward business goals. Our optimization process has been developed and fine-tuned over the management of thousands of campaigns, driving results through expertise and technology. Our proprietary process includes:

  • Target Audience Research
  • Holistic Strategy
  • Ad Creative & Landing Page Development
  • Monitoring and Optimizations
  • Ongoing Reporting

HOW THIS WORK

Great Working Plan With Us

Presenting a compelling working plan can help you attract potential clients and partners by showcasing your professionalism, expertise, and dedication to achieving results.

01

Meeting & Planning

Determine the purpose of the meeting and what you hope to accomplish. This could be brainstorming ideas, setting goals, or planning a project.

02

Content Strategy

A content strategy is a comprehensive plan that outlines how an organization will create, publish, distribute, and manage content to achieve 

03

Create Content

Creating content involves generating ideas, developing the content itself, and ensuring its effectiveness in achieving your objectives.

04

Released Ads

Creating and releasing ads involves several key steps to ensure they effectively reach your target audience and achieve your marketing.

HOW THIS WORK

Lets Get In Touch With Our Team Professionals

The team at continuously monitors and optimizes our campaigns,
keeping us ahead of the competition. Urgent need? call us